Nowadays, you can see the inscription "Keep calm and... a customized continuation" almost everywhere: on T-shirts, on social networking site walls, in the street, in the thematic cafes, in the classrooms etc. It has become a motto and a driving factor for many people on different occasions, especially for teenagers before important exams, public speeches and meetings and, on the whole, the motto of people's life.
Have you ever wondered where this slogan comes from?
Its origins date back to the times of World War II and its rediscovery in a bookshop in England in 2000 became one of the iconic images of the 21st century.
Watch the video below to discover interesting facts about this renowned slogan.
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